Platform features

Everything you need to run a professional service business

One platform from first impression to final payment, no tool stack required.

Three platforms. One subscription.

Every WellStrives operator gets a command center to run their business, a professional join page to attract clients, and a branded client portal to serve them - all active from day one.

Your professional join page

Everything potential clients need to say yes - before they even reach out. Showcase your services, embed an intro video, display client testimonials, show your monthly availability calendar, and let clients book directly from one shareable link or QR code.

  • Intro video embed (YouTube, Loom, Vimeo)
  • Client testimonials
  • Monthly availability calendar
  • Gallery and FAQ accordion
  • Social links
  • Work with me form
  • QR code + shareable link

Your Command Center

Your operational hub. Every client, project, invoice, deliverable, and message in one place. The Action Queue surfaces what needs attention today. The Revenue Pipeline shows all money across time periods. And the POB Health Index scores your business in real time.

  • Client health matrix
  • Action queue
  • Revenue pipeline
  • POB operational intelligence
  • Ask bar with AI support

Your Branded Client Portal

Every client gets their own portal the moment you invite them. They sign contracts, track deliverables, pay invoices, share documents, and message you - all from one branded link. No app download, no account setup friction.

  • Digital contract signing
  • Deliverable tracking
  • Invoice payment
  • Document sharing
  • Direct messaging

Client Acquisition

Magic link onboarding

Clients verify email and enter their portal; no passwords to manage.

Three client scenarios

New requests, returning clients, and referrals handled automatically.

Client waitlist

Capture interest when you're full; notify them when you're open again.

Contracts

Auto-generated contracts

Legally structured agreements built from your services and scope.

Business-type specific

Language adapted across eight service categories, not generic templates.

Amendments & revisions

Revision requests and active-project amendments without starting over.

PDF download

Signed contracts available to you and your client immediately.

On-the-spot service

Quick Project

Create a project, get a signature, and collect payment on the spot - no client account needed. Perfect for barbers, lawn care, photographers, and any service done in person.

Digital Signatures

Clients sign contracts with their finger directly on any device. Every signature is timestamped and legally documented.

Deliverables

SOP-based structure

Six step types organize every project from kickoff to delivery.

Watermark protection

Previews stay locked until payment; full resolution unlocks after.

Payment gate

Per-deliverable billing tied to approval and completion rules.

72-hour auto-complete

Approved deliverables close automatically so nothing stalls.

Invoicing

Per-deliverable invoicing

Bill when work is done, tied directly to your SOP steps.

Recurring billing

Six-invoice schedules for retainers and ongoing engagements.

Multiple payment methods

Card, ACH, and more through Stripe; clients pay their way.

Auto on signing

Invoices generate when contracts sign; nothing manual to remember.

Client Portal

Branded portal

Custom header, welcome message, and your look on every screen.

Real-time updates

Contracts, invoices, and deliverables sync as soon as you act.

Dark / light theme

Clients pick the mode that fits them; mobile-friendly either way.

Notifications

Alerts when something needs their signature, payment, or review.

Dashboard

Health matrix

Every client relationship graded with clear action badges.

Action queue

Slide-out panel to message, invoice, or announce from one place.

Revenue pipeline

Dated invoice timeline so cash flow is never a surprise.

POB health index

Your operational score at a glance, updated in real time.

Announcements

Scheduled sends

Broadcast now or queue for a future date and time.

Interactive actions

Polls, ratings, yes/no, and link buttons, not just text blasts.

Auto-delete

Announcements expire cleanly when you're done with them.

Join page popup

Surface offers and updates to visitors on your public page.

Collaborations

Operator Collaborations

Partner with other WellStrives operators or teams on shared projects. Each collaborator manages their own deliverables and receives their own invoice - no revenue splitting confusion, no outside tools needed.

Growth

Send proposals that convert

Build and send professional proposals in minutes. Clients accept with one click and the project and contract are created automatically. Track when they view it and follow up at the right moment.

Built for retainer clients

Set any project to recurring and WellStrives automatically creates the next one when the current one completes. Weekly, monthly, or quarterly - your retainer clients stay on autopilot.

Refer and earn

Share your referral link with other service business owners. When they become a paying WellStrives member you earn one month free. No limit on referrals.

Turn completed projects into new ones

When a project wraps up your client gets a gentle nudge to share WellStrives with other business owners they know. Word of mouth built into the platform.

Team

Shared client book

One view of every relationship across your operator seats.

Team join page

A branded entry point built for multi-operator businesses.

Role permissions

Control who sees, edits, and acts on clients and projects.

Team POB reporting

Operational intelligence rolled up across your whole team.

CORTEX - Financial Intelligence

Your invoicing data is already in WellStrives. CORTEX turns it into margin analysis, competitor positioning, and cash resilience forecasting - powered by AI.

Real margin by service

Enter your delivery costs once. CORTEX calculates your actual margin on every service line and tells you which ones are worth your time and which ones are quietly costing you money.

Auto-researched competitor rates

CORTEX finds 2 national and 2 local competitors in your market automatically and tracks their rates. Updated every 30 days so you always know where you stand in the market.

Can you afford it?

Ask CORTEX if you can afford a new hire, a tool upgrade, or a slow month. It uses your real revenue trends and cash position to give you a specific answer - not a guess.

Run what-if scenarios

Test a rate increase, a new service, or a new expense before committing. CORTEX calculates the real revenue and margin impact using your actual numbers.

Frequently asked questions